Category archives: Uncategorized

13 Tips to Leverage Local SEO to Promote Your Business

Local SEO is one of the most powerful marketing mediums for local business. However, many business owners and marketing professional are unsure where to begin with implementing SEO.

These local SEO tips will work for just about any business that want to boost its visibility with local search results. These are the listings for which Google lists three local businesses and a map above the organic search results (commonly known as the the Google 3-pack in the SEO community).3 pack google local seo

Depending on how your website is set up, and your business, you might not be able to implement all of these tips, but implementing just 70 percent of them is enough for most local businesses to rank high in local search results. Let’s jump right in.

1. Create and verify your Google+ Local page

Once you create your Google+ Local page, you need to verify your address (by entering your area pin code), email address (by clicking on email link sent to you), and website (by linking Google+ local page with your site).

2. Have a mailing address in city or town that you are targeting

Without an address, it would be difficult for you to rank in local search results for that particular location. However, you can still rank for normal search results for your localized keywords that are normally displayed right below local business listings.

3. Decide the website page you want to list on your Google+ local page

Assess whether your newly created page, your homepage, or another page on your site (about us, contact, services, etc), is most relevant, in terms on on-site optimization (header tag, title tag, content, etc), to effectively list on your Google+ Local page.

4. Fully complete your Google+ Local page

Write a short (80-100 words) description of your business to populate your Google+ page. It should also include your keywords and services. Provide opening hours, contact details and upload at least one video and five photos.

5. Choose suitable categories on your Google+ Local page

You need to choose proper categories that accurately describe your business for long term SEO success. You also need to ensure your category choices state all about your business (e.g. cosmetic dentist, electrician, dental clinic, etc), rather than products you sell or services you provide.

6. Be consistent with your company name, address and phone number

Make sure that your business name, address and phone numbers are listed on Google+ Local page and they exactly match with the name, address and phone numbers listed on a specific page of your website. You also need to list your local phone number (with its area code and city you are planning to target, on specific page of your website and your Google+ page.)

7. Make it super easy for people to find and/or contact you

You should put your website phone number, address and email address in a prominent position on each page of your site. Also add a contact form to your website’s footer or sidebar to ensure proper local SEO.

8. Include your keyword and location on your website landing page

Include primary keyword and location that you want to rank for in your header tag, title, and written content on the specific page of your site listed on Google+ Local page.

9. Add a map of your location to your website

You can search for your business address on Google Maps. Now click on “link” button to get an embedded code for the map, and include that particular code on your website page that is listed on your Google+ Local page.

10. Create a separate website page for each location that you wish to target

If your business operates from multiple locations, you need to create one page on your site for each of them, and optimize (header tag, title tag, written content, etc) each of those pages specifically for just one location.

11. Optimize your website for multiple devices

You should optimize your website for various mobile devices such as laptops, desktops, tablets, and smartphones. Having a responsive web design that renders on all devices will impact your business’ web presence on Google mobile search. For information on mobile web design, click here.

12. Create separate page for each of your products or services

Create one page that effectively summarizes all your services or products and have a link to other pages that cover details of those products. Also write unique content for your website.

13. List your business on directories and third-party websites

List your business name, address, and phone number on authoritative and trustworthy websites. Ensure same phone number and address is listed each time. This will definitely boost your local SEO efforts.

An Inside Look at Bly Family Chiropractic of Bloomington, IL

Bloomington Chiropractor BlyChiropractic is a holistic health approach that presupposes that disease and other physical disorders are primarily caused by misalignment of the spinal cord (which is the center of the nervous system of the body.) When the spinal cord is misaligned, proper nerve function is obstructed and this causes disease and other disorders because they connect virtually all parts of the body.

Bly Family Chiropractic offers a high level of experience practicing in this field in Bloomington, IL since 1985, offering people relief of pain and rehabilitation for severe cases. Head chiropractor, Dr. Timothy Bly, graduated from Palmer College of chiropractic in December 1983 and thereafter founded a partnership in Peoria, IL where he worked with Buescher Chiropractic clinic. In August 1989, he founded Bly Family Chiropractic which has grown in leaps and bounds to become what it is today.

In the same year, Dr. Bly studied acupuncture in China and was certified to practice in this field and by 2001 Bly Family Chiropractic clinic was the first chiropractic center in Bloomington, IL to introduce Pulsar technique. Dr. Bly later incorporated spinal decompression and cold laser therapies in treatment of ailments of spinal disc herniation. Below we go into greater detail about some of these specialized chiropractic techniques common at Bly Family Chiropractic.

Services & Treatments Offered at Bly Family Chiropractic

Pulsar Pro-Adjuster is a systems-based technique where a chiropractor checks for joint fluidity, rigidity and motion by doing palpations on the spinal cord. The vertebra’s motion can be checked to establish whether the joints are fluid or rigid by using pulsar. Under normal circumstances the spinal cord should not be rigid and pulsar can be used to measure its movements and pin point problematic areas much faster.

The Pulsar instrument uses piezoelectric sensors to detect the affected parts and transmit it to a computer for interpretation. Motion of the vertebra is monitored by applying a light force on it and measuring the reflective force which will give the extent of its condition for corrective treatment to be done. With the use of this advanced spinal correction technology, Pulsar can reveal alignment of the vertebrae which is the center of the nervous system which determine how various impulses are transmitted to the rest of the body.

Cold laser therapy deals with management of pain on the lower back spine, thoracic and cervical areas of the body. Tissues around these joints often suffer tendon ruptures, strains and sprains which present a lot of pain to the patient. This advanced chiropractic tool is also very effective in treatment of disorders caused by prolapsed, herniated or ruptured discs. Cold laser therapy works by stimulating the body to accelerate its natural defense mechanisms to help repair tissues after injury.

Spinal decompression is a technique used in treatment of herniated and bulging discs as well as repairing pinched nerves, sciatica and easing pain due to headaches. Spinal decompression works by having the special table used in this procedure pull the spine to separate vertebrae. This creates a vacuum inside the discs which sucks in bulges hence taking pressure away from the root of the nerves. This pumping action sucks in vital nutrients from the outer part of the disc into the inside which help to heal degraded disc fibers.

Follow the address and contact information to learn more about Bly Family Chiropractic:

Bly Family Chiropractic
2501 E College Ave. Ste. C
Bloomington, IL 61704
Phone: (309) 661-1155
Contact Online

Top 3 Suppliers of Truck Scales & Digital Weighing Equipment

When it comes to defining the leading suppliers of truck scales and digital weighing equipment, there are many companies competing for a share of the market. In most cases, the quality of the product and level of customer support is ultimately what wins in the weighing system marketplace.truck scale

The following three suppliers of truck scales and digital weighing equipment are reputable companies that have earned the trust of many industry professionals. From offer the best truck scale systems and exceptional support services, these three businesses are a proven choice among many.

1. Walz Scale

Walz Scale is a company that sells a full line of truck scales and digital weighing equipment for a wide range of needs. Spanning from in-motion truck scales and portable axle weighers to custom weighbridges and on-board truck scales, Walz Scale delivers a complete spectrum of weighing system solutions.volume load scanner

In addition to being the authority in truck scales for sale, Walz Scale has also unveiled a revolutionary new weighing system that’s not quite your average truck scales. The system is known as the Walz Load Scanner, and its composed of an advanced, 3D laser scanning unit that scans loads to determine volume measurements. With a few basic inputs by the operator, the system then converts these volume calculations in the weight metrics. For more information about the Walz Load Scanner, visit the official site by Walz at LoadScanner.com.

2. TopRank Weight Scale

TopRank Weight Scale has been a company has been selling these weight scales when you do need the best even as you do make your decisions right. You will be certain that you would buy them from the shopping market. These WIM devices are always installed on the best freeways, they will also active these waves that would allow when measuring these specific weights of these vehicles through easily when making your best estimate of these weights.portable truck scales

The company also has a high reputation for top quality truck scales, helping buyers invest in confidence. The number of individuals who are loyal to TopRank Weight Scale have been increasing year after year.

3. Avery Weigh Tronix

Avery Weigh Tronix is a company that you can buy from when you need a perfect weight scale that can assist you save time when acquiring while allowing even more vehicles or more trucks to get weighed in a slightly shorter period. You will be satisfied by the quality that you would need during your purchase even as you do make your decisions.

You will be certain that the company will help you choose what best works for you during the purchase process. Those who have acquired it have always been satisfied with the quality when buying if you need to get the best ones. They also sell them at the best prices if you compare it to the other alternatives that you would need even as you do make your decision right.

In conclusion, the above are some of the top 3 suppliers of truck scales and digital weighing equipment that you should consider whenever you need to buy one from the market.

How to Create Your Business’ Web Presence Optimization Strategy

Web presence optimization is the practice of optimizing and promoting a business’s online brand for better visibility, awareness, and recognition through many channels.

Having a strong web presence is essential to any kind of business since the many technological advancements witnessed today are propelling us further into a digital age. Businesses that have benefited from maximizing their online visibility understand well the benefits of web presence optimization. web presence optimization flybert

Web presence optimization plays an integral role in any business plan. Although it mainly involves website management, it’s a continual process meant to increase the prominence of a business as a whole.

Web presence optimization incorporates several online media: local listings, review sites, blogs, and social media channels such as Twitter and Facebook.

By investing in web presence optimization, businesses get to increase their convenience as well as their consumers’.

Defining the Pillars of Web Presence Optimization

There are various aspects of establishing a strong web presence, starting with website content development: textual, audio and video. These aspects should complement each other. That means good graphics should go hand in hand with well researched and expertly written content.

Search engine optimization (SEO) an essential part of content development. In SEO, much emphasis is put on strategic use of keywords in the headlines, titles and content, and even in the tags and properties of the images being used. Visual images, such as photos and videos, should have ALT tags and properties using one or two keywords for optimization purposes.

But that’s just the tip of the iceberg. Below are a few additional channels to a complete web presence optimization strategy. You can learn more by visiting WebPresenceGroup.net, particularly the website’s recent article on how to create a web presence optimization strategy for your company.

Social Media Marketing

In order to maximize your online presence, you should start building and optimizing your web presence. Social media influence has a huge impact on a business’s web presence in many ways. The greater the audience, the more the likelihood that you’re content will gain more exposure. A business with more exposure will build awareness and grow its brand. Besides, generating more likes and tweets improves a business’s SEO ranking.

Gathering data and feedback on products and services increases inbound quality traffic to web properties hence bringing value to a business. You can easily build your brand by investing in social media advertising.

PPC Advertising

PPC advertising is an excellent way of capturing quality search engine exposure for keywords that generate profitable web traffic. Businesses should create PPC advertising accounts and optimize them. PPC advertising offers a great supplement to organic SEO and maximizing search visibility.

Blogging

Although it is commonly overlooked, blogging can be used by website owners to establish their identity. The blog should be updated regularly so that readers can have something new to read every time they visit. The blog should be integrated into a website and should follow the design of the rest of the website. For a blog to serve its purpose, it must be interesting for visitors so that they can subscribe to the blog and follow posts. This will help to build a community around a business.

Newsletters

Newsletters are essential in building leads. In order to optimize your web presence, design a relevant newsletter and pin it on your website. There are countless tools available online to send mails to subscribers. It’s important that you get one that fits into your scheme of things and budget. Make use of the newsletter to send your customers news and information about new products and any other worthy information.

Other Forms of Content Marketing

Content marketing is a very effective channel to attract quality leads by creating and promoting exceptional and highly-relevant content. It is actually the voice of businesses’ web presence optimization strategy as it offers boundless possibilities to strengthen a business’s creativity and build greater brand awareness.

Overall, web presence optimization provides businesses with global presence. A business that successfully increases their web presence stands more chances of tapping into new regions and demographics leading to growth opportunity and maximization of interactive feedback.

5 Insight to Improve Your Company’s Client Billing System

Client billing and fulfilling invoices can often turn into a nightmare for small businesses and large enterprises alike. The billing process can be cumbersome for firms with a limited workforce that prefers to pay more attention to company growth than putting the invoices out. Even if the invoices are sent out promptly, it’s not certain that the client will pay on time.

Importance of Billing company billing

A company’s billing process and customer interface is as important as its service or product. Prompt billing is crucial to realize optimum cash flow, especially if the company is working on different projects simultaneously.

For accurate invoicing, you require precise data about varying factors. For instance, different rates may apply to different individuals, or the time of the same person could be billed differently. Prior to invoicing, calculate the rates and hours.

If done manually, the process could be tedious and slow. And any re-entry of data may lead to errors. Such issues accelerate with more workers. And if the billing is incorrect, payments may get delayed and client loyalty and confidence eroded.

Your goal is to ensure the client is happy with the payment terms and at ease with the payment methodology. The easier and sooner the bill, the quicker you’ll have revenue added to your working capital. Simply put, your firm’s profitability hinges on this “cash flow” function. Therefore, streamlining the billing process is vital.

The following are a few tips to improve your billing structure:

Prioritize Invoicing

Though this sounds like simple advice, make invoicing for the job your highest priority as soon as the project work is completed. In a business, workload keeps increasing and things could escape through the holes. Billing is not the reason why you started the business, so it’s likely it could be among the first casualties.

Proper & Timely Billing

Clients usually get miffed if the billing is not done on time and the details not presented the right way. Bill only those hours the client finds productive or offering some value.

For instance, do not bill your employee meeting hours or don’t start the billing clock as soon as the employee swipes in his card. Ideally, the bill shouldn’t include items such as team meeting, office conference, review of file, attempted to call, etc. that do not directly add to the file’s progress.

Do not bill until the client has seen the work product. Send the work summary to the client before he needs to make the payment. This demonstrates value and also indicates monetary gain is not your only motive. Bill on time and adhere to the structure. Timely billing helps the clients view their position and which increases your chances of receiving payment.

Provide Incentives

If a client pays on or well within time and resorts to your preferred payment method, let him know you’re happy. A good tip that many professional billing companies recommend is to offer prepayment discounts and coupons if the client is paying well in advance consistently. Such positive reinforcements won’t just ensure prompt payments going forward, but also a repeat customer.

Keep Some Leverage

Don’t deliver completely if your industry or service is based on multiple payments. If you deliver the entire product without receiving payment in full, getting either the product back or payment on time can be difficult. If your business is part of an industry where payment post work completion is normal, work with clients with good credit history.

Schedule Deadline Reminders

You need not keep pestering clients about billing and outstanding invoices. Reminders a day or week before deadline is reasonable and also often appreciated. Find out what shapes out perfect for your clients and business. Reminders are especially important if your company charges late payment fees.

More Ag Producers Use On-board Truck Scales for Harvest Weighing

Compared to standalone truck scales, such as axle scales, portable weigh pads, or weighbridges, on-board scales allow for efficient and convenient measurement a truck load. This allows the operators to maximize time, throughput, and efficiency for weighing loads, in addition to preventing the possibility of overloading and long-term wear and tear.on-board truck scales for agriculture

On-board scales have various advantages over traditional scales. They can also be applied in various types of industries where load bearing trucks are used. Some suppliers of on-board truck scales, such as Walz Scale, are able to install on-board scales on a number of different vehicles and equipment, spanning from wheel loaders to conveyor belts.

Save Time & Money

On-board truck scales can help to reduce the time and the money that is spent in agricultural load management procedures. The on-board truck scales weigh the load that is carried in the trucks straight from inside the vehicle or the equipment that is being used.

As a result, the on-scales save time and money on the steps that would otherwise have been conducted so as to weigh the payload of the truck. Many farmers are using this technology so as to increase their profits.

Increase Efficiency

On-board truck scales allow you to efficiently monitor the weight of a payload during transport. They can also track the agricultural produce that you are carrying. This is far more efficient than the regular methods that are under use today.

On-board truck scales allow farmers to get rid of some steps during harvesting. When it comes to on-board scales, this technology can be applied in almost any industry or vehicle where large loads are being transport. Among the most popular are conveyor belts, haul trucks, grain carts, and wheel loader weigh scaleson-board scales grain carts

Minimize Overloading Risks

This technology also allows the proprietor of the truck to avoid overloading their truck. This helps one to avoid incurring overloading fines. In the trucking industry, the weight of a payload is very important. On-board truck scales allow you to manage this weight effectively and reduce the costs of transporting your agricultural produce.

Exceptional Accuracy

On-board truck scales also allow you to optimize the efficiency of your trucks by allowing you to carry exactly the legal weight of agricultural produce. This allows your trucks to ply their routes without going to the external weighing scales. These on-board weighing systems also allow you to save time and energy by helping you load the trucks quickly without needing to go to the external weighing scales.

Extend Truck Longevity & Reduce Maintenance Costs

on-board weighing systemsMaking use of on-board weighing scales allows you to increase the life of your trucks. Moreover, since they are not overloading, you can effectively increase their maintenance costs. Over time, these cost savings add up and make your agribusiness enterprise more profitable. In addition to cutting back on maintenance costs, the on-board scales allow you to reduce the fuel that your trucks use annually.

When trucks overload on agricultural produce, they consume more fuel to carry the extra weight to the desired destination. Thus, the on-board scales allow the truck to carry the exact amount of weight that is needed. Thus, your trucks will consume the optimum amount of fuel that is required for the assigned distance.

On-board scales are very versatile. They can be installed on a wide variety of vehicles. Examples of these are backhoes, wheel loaders, grain carts and lift trucks.

Walz Unveils New Products for Dimensional Weighing & Cubing

Dimensioning and cubing technology, for many companies in shipping and distribution, has been time-warped and stuck eons behind the time of new innovation.Walz Scale

Walz, a company known for cutting edge technology in heavy-duty weighing scales, has brought a new line of dimensional weighing, cubing and scanning systems to age with cutting-edge features and capabilities that don’t break the bank. The objective of the new cubing systems and dimensioning solutions is to bring greater accuracy, efficiency, and cost effectiveness in shipping operations. The new dimensioning systems feature advanced technology and heightened functionality bringing remarkable change into a business’s operations. Below is an overview of some of these the new dimensioning systems from Walz.

In-Motion Cubing Systemsin-motion conveyor cubing system

The in-motion cubing system by Walz is a system designed for high accuracy shipping operations. Its automation feature and great weighing functionality makes it a handy tool in warehousing and shipping tasks. You may decide to use this system as a standalone or integrate it into your conveyor system; either way the cubing system works great.

This advanced cubing system is simple with simple components whose replacements can be bought locally. The system has the capability of high speed weighing and real time cubing for inbound and freight manifest. The system uses high speed laser scanning technology and complies with UPS/FedEX/DHL/USPS dimensional weight standards. The technology integrated in this system is referred to as In-Motion Package Scanner (IMPS).

Package Dimensional Weighing and Scanning

new dimensioning system from WalzThe Static Package Scanner (SPS) is a modest, innovative, accurate and effective dimensional weighing and scanning tool that comes handy for POS desk, shipping and warehouse operations. Put simply, the system works great for any organization that requires accurate yet affordable weighing. The system is unique and easy to use. Unlike conventional cubing and dimensioning systems, the SPS integrates cost-effectiveness, efficiency and reliability into one single unit.

What makes this system so accurate are the state-of-the-art sensors. You can integrate the SPS into your existing shipping or warehousing systems through the intuitive SPS system operational software. The software presents users with a simple and flexible interface making weighing operations a cinch.

Pallet & Large Freight Dimensioning Systems

dimensional-weighing-palletsIf what you are looking for is an accurate large freight and pallet dimensioning and cubing system, then Walz offers a plethora of solutions for you. The systems are simple, accurate and fast and work in all conditions making warehousing and shipping a breeze. There is no complexity in operating the systems thanks to their data management functionality that easily integrates into the existing management systems of your warehouse.

The systems apply industry grade laser scanners to offer high end accuracy. Better still, the scanners can work both indoors and outdoors. There are a number of large freight and pallet dimensioning systems available for customer’s selection. They include the In-Motion Cargo Scanner (IMCS) which offers dimensional and weight measurements for palletized cargo in a conveyor system; the Static Cargo Scanner (SCS) and the IMCS-900.freight dimensioning systems

Volumetric Vehicle Dimensional Scanning & Weighing Systems

This is simply and improved version of the conventional volumetric load measurement. It is a scanning weighing solution that allows weighing, tracking and further managing loads being transported in open top trucks.

The unique dimensioning system works when the truck is in motion thus avoiding disrupting the daily work activities. It applies laser scanners to bring accuracy and efficiency. One good thing about this system is that you can fully configure it in a couple of hours reducing system costs and allowing same day operations.

Top 3 Office Security Systems in Review

office security systemSecurity is one of our foremost needs in today’s digital age. It is important that we feel safe both at home and in the office. One of the tools that we can use to ensure this is a security system.

Security systems can protect us and our assets while we are at the office. Office security systems are valuable for many businesses, and they protect us and the work that we do. However, pinpointing the best security system for you office is not always easy. In this post, we features the top three office security systems in review.

FrontPoint Security System

This is a modern, effective security system from FrontPoint. It is fully fledged and capable of protecting your office premises day and night. Moreover, it gives you an opportunity to install it yourself. As such, you can plan your office security system just the way you want. To accomplish this, all that you need to do is mount the control panel near a working AC outlet. After that, you do not need to worry about anything else for example wiring. This is because the other components of this security system are either completely wireless or they use very low voltage. This security system is suitable for use in offices, retail shops and malls as well as warehouses. frontpoint office security system

This security system is easily controllable via a computer, a tablet or a smartphone. This is as long as the device is connected to the internet. You can easily view and control the Frontpoint security system using a regular web browser. This system comes with internet enabled cameras. All they need is a broadband internet connection. This security system has many benefits.

It is easy to assemble and install. You can do this yourself at the office with minimal difficulty. It is also very affordable. You can get the control panel as well as one security sensor for only $300. Afterward, you will be required to pay $43 as a fee for monitoring by the Frontpoint central office as well as access to the internet all day and night. It comes with a 36 month contract.

ADT Pulse Security System

This security system by ADT is ideal for offices. It is operated using a control panel. This unit is then connected to video surveillance, the lights, HVAC system and even any small appliances of your choosing. This system is installed for you by a technician from the company. ADT Pulse Security Systems for Office

The ADT Pulse office security system is very convenient to use and operate. You can do this from any computer, smartphone or tablet. However, Blackberry devices cannot control this security system. All you have to do is connect your device to the internet and you are good to go. One of the major benefits of this system is that the cameras and other devices are wireless. The control panel establishes a local area network and they connect to it using the network.

The control panel is then connected to the ADT Pulse central office through a land-line or a GSM module connection. You can get this system through three individual tiers of service. The Premise Control service costs $499 and a monthly maintenance fee of $50. The Enterprise View tier costs $874 and a maintenance fee of $58 every month. In the Total Productivity tier, you pay $1,324 and a monthly fee of $68. You will get more surveillance and security devices as you pay more for the tiers.

RedCloud Security System

This particular security system from RedCloud focuses on mobile-based access control. Thus, it is perfect for offices. You can purchase this system from a dealer. Moreover, it does not communicate with any central office. The person managing the system at your office will have to contact law enforcement in case the system senses a break in.redcloud office security system

This arrangement from RedCloud eliminates the monthly payments. You can control this security system using your computer, a smartphone or a tablet. This system comes with a master controller that controls the sensors at the doors and windows as well as all keyless entry mechanisms.

The office security system also controls internet enabled surveillance cameras, lights and security card readers through a network. This network utilizes Ethernet cables. The system is installed in its own unique server. Moreover, you need proprietary hardware to facilitate its effectiveness. This hardware is provided to one manufacturing company. The RedCloud security system costs between $1,200 and $2,000 for the base model. Then the costs can go up if you decide to add devices and capability to the system.